Designer watches. Honest prices.

Offering the most desired
high street brands
since 2014

Burberry, Hugo Boss, Emporio Armani, Fossil, Michael Kors, Daniel Wellington and more, with new arrivals landing all the time.

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  • Free UK deliveryOn every order
  • Brand new & boxedOriginal packaging, every time
  • Below RRP pricesOn every watch, every day
  • 30-day returnsFull refund, no fuss
Mens watches Shop Mens watches Shop now Womens watches Shop Womens watches Shop now

New in

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Fossil Raquel White Mother of Pearl Dial Womens Watch ES5304

£139.99
£139.99

Emporio Armani Mens Zeta Dress Watch AR1974

£114.99
£114.99

Burberry The City Womens Silver 34mm Watch BU9144

£124.99
£124.99

Daniel Wellington DW00100651 Quadro Micro Rose Gold 16mm Womens Watch

£94.99
£94.99

Burberry Womens BU9109 City Classic Beige Leather Strap Watch

£134.99
£134.99

Emporio Armani Paolo 42mm Black Strap Watch AR11530

£89.99
£89.99

Tommy Hilfiger Mens Two Layered Case Watch 1792059

£109.99
£109.99

Maserati R8873612058 Traguardo Chronograph Mens Bracelet Watch

£244.99
£244.99

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Best sellers

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Fossil Mens Bronson Gold Dial Watch ME3217

£189.99
£189.99

Burberry Mens Watch The City 42mm Black BU9901

£144.99
£144.99

Hugo Boss Mens Energy Stainless Steel Watch 1513971

£144.99
£144.99

Tommy Hilfiger Mens Mason Watch 1791788

£99.99
£99.99

Michael Kors Womens Colette Watch With Stones MK6606

£59.99
£59.99

Hugo Boss Mens Black Dial Energy Chrono Watch 1513969

£99.99
£99.99

Hugo Boss Flawless Womens Mesh Watch 1502551

£114.99
£114.99

Hugo Boss Steer GQ Mens Chronograph Watch 1513996

£179.99
£179.99

Why Watches Limited

An independent watch retailer, online since 2014.

We're a small UK team that buys well and sells for less. No showroom, no sales floor — just the brands people actually ask for, at prices the high street can't match.

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  • 01 30-day returns

    Changed your mind? Send it back within 30 days, unworn and boxed, for a full refund.

  • 02 Ships worldwide

    Free UK delivery. EU, US, Canada, Australia and more from £12.99.

  • 03 Pay your way

    Klarna, PayPal, Apple Pay, Google Pay and all major cards.

  • 04 Brands you know

    Burberry, Hugo Boss, Emporio Armani, Fossil, Michael Kors, Seiko, Lacoste and more.